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Blog

The Reef

Blog

The gathering place for the business-minded. It's where we'll be posting articles by the crew, alongside interesting things we find floating around the 'net. We also like to post stuff to our social media channels, so check those out too:

We're always writing about the latest and greatest in the world of marketing, plus we like to link to some of our favourite inspiration!

Jul 31, 2017

How 5 Kinds of Interactive Content Can Raise Your Marketing Game

In a previous article we talked about how interactive content is the current state of the art in content marketing: rather than asking your audience to sit through a video or remember one of the thousands of pictures they might see in their Facebook feed each day, you can give them an easy activity that produces a result,

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What You Can Do With 360-Degree Photography For Business

Before you read any further, take a look at this incredible example of 360-degree photography (if you have VR goggles handy, put them on now): Wow, right? That was all done with a Sumsung Gear 360, a handheld 4K camera that records in a 360 degree arc around the came

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Jul 28, 2017

8 Revealing Reasons You Need A Digital Marketing Sidekick

Let’s be honest here. The internet dominates our lives from the time we wake up until the time we hit the sac. We have tiny little hand-held devices that allow us to search for whatever pops into our mind and all we have to do is twiddle our fingers! As a business, yo

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Apr 18, 2017

Could Your Home Router Really Be A Security Risk?

Earlier today, Wordfence released a blog highlighting a current trend amongst hackers; accessing home internet routers and turning them into weapons to target Wordpress sites. According to Wordfence: “These IPS switch on, perform a few attacks and then switch off an

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Apr 13, 2017

Easy Tips To Network Your Way To Success

With the rise of social media, we are quite literally, the most connected generation ever. With one-third of the world using social networks regularly, information is always just a click away. With the swipe of a finger, we can speak with friends and family on the other

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Mar 14, 2017

Website Security Tips To Keep Your Website & Brand Safe

Your website is typically the first connection you’ll make with potential customers. With 2.6 billion smart phone users around the world, and 81% of shoppers conducting online research prior to making a purchase, a good website is ideal for generating sales. You’ll

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Feb 25, 2017

LinkedIn Launches New Company Pages

Social Media has been increasing in popularity for years now. With the introduction of Facebook years ago, various social media platforms have popped up ever since, trying to gain the same popularity that Facebook still controls today. Occasionally, there are a few that

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Dec 26, 2016

How To Pick The Right Marketing Agency In Alberta For Your Business

Marketing agencies aren’t a one size fits all type of business. Each company has a unique philosophy, approach, and style. The key to a successful partnership with a marketing agency in Alberta is to find the one whose values align with yours. You want to feel comfort

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Dec 21, 2016

Facebook Plans to Reconnect the Work Environment

The launch of Facebook for everyone over the age of 13 in September of 2006 was a turning point in internet history. Facebook launched as a place for friends and family to connect. Facebook soon evolved into an elaborate business and advertising platform and has since c

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Dec 19, 2016

4 Hidden Treasures Uncovered by Using Authentic Photography

Throughout your time spent checking social media, there’s a constant wave of photos, videos, gifs, and content that is always calling your attention. To get a better idea of what the word content encompasses and how it can benefit your local business check out our pag

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Oct 30, 2016