THE REEF

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The gathering place for the business-minded. It's where we'll be posting articles by the crew, alongside interesting things we find floating around the 'net. We also like to post stuff to our social media channels, so check those out too:

Government of Canada’s Response to COVID-19

The Government of Canada has announced their response to the COVID-19 coronavirus.  If you’re a business in Canada and you’re not in the delivery, medical, or essential services sectors, and you don’t produce toilet paper, you’re likely in the same position as Octopus Creative. Full…

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COVID-19 Coronavirus: How to Continue Running Your Business During the Outbreak

Unless you’re a toilet paper company, you might be experiencing some issues with marketing, low sales, client or customer concerns and overall just doing business as usual during this crazy world-wide outbreak of COVID-19. Countries across the globe are putting practices in place to help…

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7 Smart Strategies to Nail Your Branding and Voice

Spoiler alert: marketing is hard.  It’s hard because marketers have lots of competition, not to mention a slew of choices about everything from the most effective channels to reach and engage with prospective customers to the best automation technologies to the most effective ways to…

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