The Reef
BlogThe gathering place for the business-minded. It's where we'll be posting articles by the crew, alongside interesting things we find floating around the 'net. We also like to post stuff to our social media channels, so check those out too:
We're always writing about the latest and greatest in the world of marketing, plus we like to link to some of our favourite inspiration!
Dec 20, 2018
Chamber Marketing 101: Be Local. Get Connected. Stay Awesome.
You're a business owner who has an endless array of daily tasks to attend to. Your day-to-day operations depend on your attention to detail and oversight and knowing how to market your business -- including chamber marketing -- is just one thing of many on your plate. In other words, your time is valuable. It's easy to g
read more5 Google Adwords Tips that Turn Clicks Into Customers
Visibility in Google is one of the things you need to do to get more customers. It's why the Search Engine Optimization industry exists. It's why businesses fight tooth and nail for every keyword available. After all, Google's share in the search engine market is 90.14
Read moreJul 25, 2018
Personal Branding vs. Corporate Branding: What’s The Difference?
Chances are if you're reading this article you already understand the importance of branding. Branding is an integral part of marketing. It works alongside your other marketing efforts to create a vision of what your company's values embody. Corporate branding and pers
Read moreMar 12, 2018
SEM: What is It and How to Get Started
Online advertising has a lot in common with its analog counterparts. You want to place your solution where the most people can find it--high traffic areas. If you are new to the online business game, the prospect of getting your solution on the front page of Google may
Read moreFeb 20, 2018
The Impact of Voice Assistants on the Future of SEO
Voice assistants are changing the technological landscape. As technology evolved from PCs to mobile, from typing to voice controls, companies had to adapt to these changing environments. Voice search is growing at an exponential rate and will become the norm. Comscore
Read moreFeb 11, 2018
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Rebranding Lowdown: Uncovering Your Brand
Jan 02, 2019
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