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Month: July 2018

The Reef

Blog

The gathering place for the business-minded. It's where we'll be posting articles by the crew, alongside interesting things we find floating around the 'net. We also like to post stuff to our social media channels, so check those out too:

We're always writing about the latest and greatest in the world of marketing, plus we like to link to some of our favourite inspiration!

Jul 29, 2018

The Blog Slog: 5 Key Benefits of Content Marketing for Your Business

  Believe it or not, nearly half of all small and medium-sized businesses don't have a website. Even those that do build a site, get it up and running, never to look at it ever again. If they never explore the benefits of content marketing, they'll never know what kind of brand presence they could be missing out on.

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5 Google Adwords Tips that Turn Clicks Into Customers

Visibility in Google is one of the things you need to do to get more customers. It's why the Search Engine Optimization industry exists. It's why businesses fight tooth and nail for every keyword available. After all, Google's share in the search engine market is 90.14

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Jul 25, 2018

What is a Facebook Pixel? How Retargeting Can Transform Your Marketing

Facebook pixel. What is it anyway? For a not-so-savvy marketer or internet user, it's easy to assume the Facebook pixel is some kind of photo editing or sharing tool. After all, the word "pixel" is commonly associated with images. But that's wrong. So, what is Faceboo

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Jul 18, 2018

How to Get Reviews: Why Businesses Should Avoid Fake Reviews

Building an online reputation is not merely registering your business on Google and Yelp. If you're just starting out, you need online business reviews. Reviews are how consumers check the quality of your business. People often look to those independent reviews more th

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Jul 11, 2018