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The gathering place for the business-minded. It's where we'll be posting articles by the crew, alongside interesting things we find floating around the 'net. We also like to post stuff to our social media channels, so check those out too:

The Top 8 Digital Marketing Issues You’ll Commonly Face

You’ve done the best research, formed the best plan possible, and executed your marketing strategy with glorious perfection, like a boss. It’s a masterpiece, the Mona Lisa of marketing campaigns, and you are Leonardo da Vinci. And now, naturally, you sit back and enjoy the…

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SEM Guide: What is Search Marketing?

Being visible online is important to every business, whether you sell business services or sweatpants. To launch your brand to online success, you likely need some form of search marketing. When people think about search engine marketing, often times they focus on optimization techniques known…

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The Top 6 Benefits of Digital Marketing

The benefits of digital marketing are more apparent than ever in 2018. Digital marketing can help increase your brand exposure as a business. In fact, more than 1.1 million small businesses have taken off in the past four years. If you want to thrive in…

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Why You Should Invest in Hiring Expert SEO Services

Do you need to improve your site’s SEO? Hiring expert SEO services can help. You invested a lot of time and resources to build your website and make it perfect. Now comes the hard part – driving traffic to it. There are several ways you…

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7 Simple SEO Solutions You Need to Try for Yourself

In 2015, there were more than 1.1 million businesses in Canada. Basically, this means you’re up against a ton of competition as a business owner or marketer. One of the best ways to stand out from the crowd is through SEO (Search Engine Optimization). This…

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HTTP vs. HTTPS: What’s the Difference?

The internet can seem like an endless sea of data – an estimated 1,200 petabytes worth of data are stored on just Google, Amazon, Facebook and Microsoft servers. With so much information shared between people, securing it is important for any business to stay afloat….

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Post Production: 10 Reasons Your Business Needs a Corporate Social Media Policy

Did you know that Facebook recently reported over 2.2 billion monthly users throughout the world? With that kind of exposure, it’s no wonder that businesses are turning to social media to market their products and services. But how can you make sure that your use…

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Hitting the Tweet Spot: 10 Great Tips for Social Media Data Analysis

What good is a marketing campaign without social media data analysis? It’s not the 1950’s anymore, and marketing has gone beyond pen, paper, and television. Big data is already valued at $42 billion worldwide and expected to climb beyond $100 billion by 2027. A portion…

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8 Creative Marketing Strategy Examples That Will Inspire You

For marketers, creating a campaign can sometimes feel like searching for a needle in a haystack. How do you stand out when a single individual sees up to 5,000 ads a day? Across the world, this concern has led to some innovative and creative marketing…

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The Blog Slog: 5 Key Benefits of Content Marketing for Your Business

  Believe it or not, nearly half of all small and medium-sized businesses don’t have a website. Even those that do build a site, get it up and running, never to look at it ever again. If they never explore the benefits of content marketing,…

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